Client feedback

Clients are everything as a freelancer. I pride myself on building good relationships and providing great value to my clients, while de-mystifying data analytics and helping organisations access valuable insights from their data.

A selection of clients I’ve worked with as a freelancer:

I’ve delivered substantial value through analytics freelance work ranging from Google Analytics setup and strategy through to deep-dive website performance analysis, data visualisation, conversion rate optimisation, and training.

But my clients can say it better than I can!

After launching our new website at Scottish Book Trust in 2019, we wanted to enhance our web analytics capabilities. Daniel very quickly got up to

Samantha MacKinnon
Daniel has been a huge help to us at Link. Having recently launched a new website, we worked with Daniel to audit our digital analytics

Lyndsey Alexander
In our transition to a new website, Daniel’s experience and insight in Google Analytics has helped us anticipate issues, resolve unexpected roadblocks and quickly understand

Danny Plunkett
Daniel is one of those rare, genuine experts in his field. His experience shines through in all the projects we’ve worked on and his approach,

Tim De La Salle
I’ve worked with Daniel for a few years and find him a reliable, knowledgeable, and prompt freelancer who has really helped us to develop and

Judy Colaneri
At Tommy’s, we’ve seen true optimisation through test and learn. Opt-in rates have increased, more donation journeys have been started, with improvements to conversion rates

Matt Jerwood
Daniel is a fantastic analyst with a strong focus on conversion optimisation and user behaviour. We have worked together on a variety of projects including

Dave Gowans
We would not hesitate to work with Daniel again and he will be the first on our list the next time we need a data

Colin Campbell
With Daniel having experience working in the charity sector, non-profits and NGO’s – and with us being in the recycling industry – we felt Daniel

John Scott
I was a colleague of Daniel’s at the charity WaterAid and since then have been a client of his at Stroke Association. Daniel understands well

Kate Harvey
Daniel has been a massive asset for Newcastle University, he has helped the paid media team streamline reporting and analyse data for future growth. Daniel’s

Nadyah Alansi

Get in touch with me about data analytics for social good!

You can also contact me by email or through LinkedIn

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